Wetpaint not only built the tools to allow you to easily create a website, it also takes care of many of the behind-the-scenes work to help you promote your site. For example, there's no need to submit your site to search engines or tweak the site code to be more readable and search engine crawler friendly.
Below are a list of promotional tools Wetpaint created for you to help you promote your site in a healthy, responsible way.
Custom URL - Access to this feature is in the Settings area for creators and administrators
Wetpaint allows you to redirect your site to a custom URL or domain name that you purchase that doesn't have the name wetpaint in it.
Tracking traffic- Access to this feature is in the Settings area for creators and administrators
In order to know if you are improving your site and increasing traffic is to track it. Wetpaint includes two methods of tracking traffic with Site Meter or Google Analytics.
Del.icio.us and Stumble Upon - available viaunder the page attributes box at the bottom of every page.
These links allow you to bookmark pages within the Del.icio.us and Stumble Upon networks where others can find them.
Invite friends - available in the global navigation of a wiki when a user is logged in.
The easiest way to begin growing your site is to invite friends to visit and help you.
Share this - available at the top and bottom of each page.
This feature allows you to email pages or use other social bookmarking tools so you can share with anyone.