Your site name and site description are both important areas of your wiki settings. They both directly impact the way your site is listed and displayed in the search engines. -
Site Name
Your site name is used to identify your site on the website, in invitation emails, links to this website and in the search engines. - For example, the Mythbusers wiki has used the site name, which follows the name of every page on the site in the search listings: - The best site names:
Are short (2-5 words in length) so they are easier to remember
Are informative and compelling
Use words that are relevant to your site
Are simple - using numbers or letters to replace words is hard to remember
A site description provides potential visitors and search engines with a concise explanation of what your site is about. - Take a look at the example below of the Mythbusters Google listing, highlighted in yellow: - - The best site descriptions:
Are one to two sentences
Use between 15-25 words
Describe what you can find on the site and why you might want to check it out
Use complete sentences
Include at least one search term in your description